Voss (water)

Voss
Country Norway
Source {{{source}}}
Type Still and sparkling (chemical analysis below represent typical values for the still water)
pH 6
Calcium (Ca) 5
Chloride (Cl) 12
Fluoride (Fl) 0
Magnesium (Mg) 1
Sodium (Na) 6
TDS 44
milligrams per liter (mg/l)
Website: http://www.vosswater.com

Voss is a brand of bottled water bottled in Norway, and available in still and sparkling forms.

Voss water is bottled by Voss of Norway ASA, a Norwegian Limited Company headquartered in Oslo, and marketed in over 50 countries with a focus on the United States.

In 2007 Women's Health magazine's rated Voss first among several bottled waters.[1] However, in tests sponsored by Finland's national broadcasting company, YLE, three blindfolded wine experts rated Voss water lowest of the six waters tested, which included Helsinki public tap water.[2]

In October 2010, Norway's TV 2 reported that Voss is tap water from the municipal water supply in Iveland and, contrary to Voss marketing,[3] is not artesian.[4][5][6] TV 2 continued to maintain these claims despite Voss objections.[7]

The company's cylindrical glass bottle was designed by Neil Kraft, former creative director for Calvin Klein.[8] Voss claims its manufacturing process is completely carbon neutral.[9]

Founded in 2008 with support from Voss, the Voss Foundation is dedicated to providing access to pure, clean drinking water to sub-Saharan African communities. The Voss Foundation’s primary targets are women and children with special focus on adolescent girls.

References

  1. ^ "Quality Bottled Water | Women's Health Magazine". Womenshealthmag.com. http://www.womenshealthmag.com/nutrition/best-bottled-water. Retrieved 2012-01-02. 
  2. ^ YLE kuningaskuluttaja vesitesti. Finnish broadcasting company YLE's Kuningaskuluttaja blindfold tests three wine experts for common bottled waters and Helsinki tap water [1]
  3. ^ "Vosswater.com". Vosswater.com. http://vosswater.com/. Retrieved 2012-01-02. 
  4. ^ Eksklusivt flaskevann er kommunalt vann, tv2nyhetene.no (Norwegian: Exclusive bottled water is municipal water), 1 October 2010
  5. ^ Norwegischer TV-SEnder TV2: Kult-Sprudel ist Leitungswasser, bild.de (German: Norwegian TV station TV2: Fancy fizzy water is tap water), 2 October 2010
  6. ^ VOSS - Das teuerste Leitungswasser der Welt, seite3.ch (Swiss-German: VOSS - The most expensive tap water in the world), 3 October 2010
  7. ^ Raser mot påstander i VOSS-dokumentar [Enraged by allegations in VOSS-documentary] (in Norwegian) from Verdens Gang 4 October 2010, accessed 20 October 2010
  8. ^ Luxury in a bottle…
  9. ^ "Partner List | 3Degrees". 3degreesinc.com. http://www.3degreesinc.com/products/case_studies/. Retrieved 2012-01-02. 

External links